I empower hairstylists, creative leaders, and business teams to align their vision with authentic action and build success without burnout. Using a blend of neuroscience-backed techniques, coaching, and soulful practices, I help you rewire limiting beliefs, break free from fear and self-doubt, and step into your full potential with clarity and confidence.
Grounded in the science of the mind-body connection and strategies for sustainable growth, my approach provides you with the tools to lead unapologetically and create a life and business that truly align with your values.
If this resonates, you’re in the right place. Let’s create your most aligned, successful life—starting now.
You’re a hairstylist ready to elevate your confidence, creativity, and impact.
You’re a leader or entrepreneur craving alignment between your business and your vision.
You’re part of a team striving for deeper connection, resilience, and positive culture.
I believe that true business growth starts from within. If you’re ready to up-level your business or life, we need to begin with *you*—your mindset, your values, and the vision you hold for yourself.
My coaching blends business strategy, life coaching, and mBIT (Multiple Brain Integration Techniques) to create sustainable, meaningful change. Together, we’ll align your actions with your intuition, helping you uncover what truly matters, feel more fulfilled, and live authentically—in your career, your relationships, and your everyday life.
Whether you’re looking for a gentle nudge in the right direction or a complete reset of how you approach it all, I’m here to guide and support you. By improving your mindset and aligning with your deeper purpose, you’ll not only change your business—you’ll change your life.
A 4.5 hour 1:2:1 session where Jo will dive deep into your business’s needs, marketing strategy and brand identity to get you back on track.
This 6 month programme is everything new business owners need to create a wildly successful hair business without burnout.
A 5 days of transformative group coaching to get you back to your badass self.
Get happy! Life coaching helps you create sustainable, positive change that can transform your mindset & your life.
Expert guidance to help you focus the changes you want to make and the tools to make it happen.
to make sure I move forward and empower myself to ensure that I am making all the right decisions and embracing change."
and the takeaways and lightbulb moments were well and truly worth the investment.
I really missed the program when it had finished and missed the daily messages!!
I’d highly recommend raising your vibe and feeling empowered with Jo!!"
One I'm genuinely excited about.
I had an amazing coaching call with Jo. I've felt so overwhelmed and lost this past 18 months that I was days from giving up my business completely. Jo has assessed my skills, weeded out all the unnecessary shit and made my vision crystal clear. "
I’m Jo Irving, an experienced ICF-certified life and business coach and mBIT practitioner. I’m passionate about empowering creatives, leaders, and teams to reach their full potential in every area of their lives.
With over 25 years as a business owner and entrepreneur, I’ve created several successful businesses within the hair industry, including salons, educational programs, and workshops. My coaching combines my deep experience in business with my obsession for growing personal brands and helping individuals thrive authentically.
I specialise in coaching my clients to grow in a way that aligns with their values and brings them joy—because true success isn’t just about hitting goals; it’s about doing BIG, brave, and beautiful things that light up your soul.