I specialise in empowering hair stylists & creatives to reach their potential.
I want to help you rewire old thought patterns and embrace opportunities for growth, to move into a more positive mindset, to align with the person you want to be and to be unapologetically happy AF!

So if you have ever felt like something is missing, like you were meant for more but don’t the ‘what’ or ‘how’ or you just need some clarity on your next move.
It's time to get a life coach.

I’m going to give you the tools, confidence and skills you need to let go of whatever is holding you back and find your most successful, happiest and badass self.


Does this sound like you?


Are you exhausted from working all the hours, having clients and worries rule your life? Maybe you’re unsure what lights you up, but you sure as hell know it’s not this! 


Do you constantly feel like you haven’t reached your potential? Like, you know what you want, but something is keeping you stuck where you are?


Do you find yourself looking for a way to be happier or find clarity?
Or do you just feel stuck on the same ride, unable to get off, unhappy, procrastinating and niggly AF 

 If you’ve said yes to any of the above..Hang tight, you’re in the right place!

We cannot become what we want, by remaining what we are. We have 2 choices, evolve or repeat.

Work with me

I believe that personal growth equates to successful business growth so if you are looking to uplevel your business, we gotta start with you first

 My coaching style is a hybrid of both business & life coaching to help you create sustainable change.
This allows you to tap into what you really want. Be happier and live authentically in all areas of your life, relationships & career.

Whether you need a little nudge in the right direction or a fresh new approach to how you run the whole show, I will work with you to improve your mindset and in turn, change your life.


Business strategy session

A 4.5 hour 1:2:1 session where Jo will dive deep into your business’s needs, marketing strategy and brand identity to get you back on track.

Business Mentor Programme

This 6 month programme is everything new business owners need to create a wildly successful hair business without burnout.

The empowerment

A 5 days of transformative group coaching to get you back to your badass self.

Group Coaching

Get happy! Life coaching helps you create sustainable, positive change that can transform your mindset & your life.

1:1 Coaching

Expert guidance to help you focus the changes you want to make and the tools to make it happen.

I need this!

I need this!


I need this!

I need this!

wanna build a life or business that brings you joy, freedom AND money?
I’m your gal!


"Hands down, this was the best thing I have ever done regarding my business, and the best investment for me

to make sure I move forward and empower myself to ensure that I am making all the right decisions and embracing change."

"The sessions were so impactful

and the takeaways and lightbulb moments were well and truly worth the investment.
I really missed the program when it had finished and missed the daily messages!!
I’d highly recommend raising your vibe and feeling empowered with Jo!!"

"Today is the first day in a long time that I can say I have a plan.

One I'm genuinely excited about.
I had an amazing coaching call with Jo. I've felt so overwhelmed and lost this past 18 months that I was days from giving up my business completely. Jo has assessed my skills, weeded out all the unnecessary shit and made my vision crystal clear. "

You're in for a (RE)Treat

Take a break, and make new friends

This way ⟶

I'M jo Irving!

I’m a ICF qualified life & business coach, salon owner, mentor, mum and I’m OBSESSED with empowering hair stylists to reach their potential in every area of their lives.

I've been working for myself since I was 20 and have created several successful businesses within the hair industry in that time. All whilst juggling being a mum, wife & looking after my mental health. 
I'm here to cut the BS, stop the hustle and show you it's possible without the burn out

Life coach, business mentor & serial entrepreneur

Get to know me ⟶

Hey there,

Let's be friends!

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